Sustainable Mobility Behaviours in the Alpine Region

Annecy, French National workshop

The French partners (PNRV – CD38) organized the second national workshop in Annecy (FR) on the 12th of November.
Advantage was taken of the biannual meeting of the regional new mobility stakeholders committee, for holding this workshop, with a perfectly relevant audience and actors.
Almost 40 persons attended a presentation of the SaMBA project as well as the 2 French pilot cases, and were then asked to work in four small groups around 4 types of mobility :
-    Commuters (Home to work daily trips)
-    Daily trips (errands, leisure activities)
-    Weekends and holidays
-    Business trips

For each of those groups, the participants had to explain, on one of the mobility types, their own situation regarding their use and where they would place themselves on the process of “behavior change” (from “I will never change” to “I changed and I can’t do differently anymore”).
Then each group had to work on a mobility type, based on the real situation of a member of the group. They explored what were the personal and situational barriers to modal shift, then the levers of change, and finally made a list of the three main incentives that would be efficient in this specific situation.


Rostock, German National workshop

The second national workshop organized by the German project partners (Climate Alliance and MVV) was all about replication.

In order to ensure participation of a wide range of experts, it was held as part of the yearly International Conference of Climate Alliance, which took place in Rostock (North Germany) on the 27th of September this year. The project partners were eager to present the interim results in their respective SaMBA pilots. MVV and the City of Salzburg were able to give first insights into tested incentive schemes aiming at increasing the use of sustainable transport options locally. Climate Alliance as moderator was able to share benefits of its cycling campaign CITY CYCLING, which is also the main action in the pilot action in the County of Emmendingen.

The exchange with German, but also international participants, allowed for a lively discussion around the topics of mobility behaviour change, using new technology to promote sustainable transport as well as overcoming various psychological, technical and physical barriers to promote sustainable mobility. Some open questions that remained surrounded the best methods of measuring behaviour change effects and the perfect balance between soft and hard measures to implement the mobility transition in municipalities and regions.

The presentations held are available for download.

MVV - Incentives and Measures to Encourage Sustainable Mobility

City of Salzburg - Enhancing mobility behaviour change in new building and refurbishment projects

Technical University of Dresden / Cyface Gmbh - Crowdsourcing in bicycle traffic planning

Salzburg, Austrian National Workshop

The second National Workshop in Austria took place on 5th July 2019 in Salzburg embedded in the AGIT Geoinformatics Symposium, organized by Research Studios Austria - Studio iSPACE and the City of Salzburg. The “SaMBA workshop for a sustainable change of mobility behaviour in the Alpine region” started with some short presentations introducing the role of geographical tools for providing information to support traffic policies, the use of story maps to discover new modes of transport and how to support sustainable modes of transport via information campaigns.

A 40 minute discussion targeted the following questions:

Which geographical  methods/data/incentives do you know?
What do you consider important for the implementation of the project?
How can a sustainable establishment of such processes look like?


Padova, Italian National workshop

The second national workshop on the topic of mobility was held on September 25th at the headquarters of the Province of Padova.
The event was attended by people representing the various sectors related to the world of transport: public officials, citizens, universities and research bodies, associations involved in the field of mobility and other stakeholders.

The day was organized in two main moments: a plenary session and focus groups focusing on three areas of mobility.

During the first phase, various mobility experts presented their activities both locally and at European level.

Subsequently the participants took part in three focus groups that dealt with the following topics:
- metropolitan areas
- weak demand areas
- peripheral areas

A final plenary session closed the workshop, by reporting focus groups results.
These results will be used to define and implement the following project's activities.

The presentations held are available upon request via mail.

An extensive report on results, effectiveness of incentives and rewards tested is available for download.