AlpTextyles Stand at Milano Unica 2025
Regione Lombardia with Francesco Ferrero
UMID – Una Montagna Indosso:
wool as a guide, garment, gesture
Born from a dialogue with land, labor, and legacy, UMID – Una Montagna Indosso traces the long thread of wool in Alpine life. Conceived by Codadilana as part of a collective research process, designed by Francesco Ferrero, and co-created with local craftswomen, the collection pays homage to generations of mountain practices — from shepherds and spinners to contemporary makers. It explores how vernacular knowledge and traditional techniques can meet new ways of thinking and making, reactivating wool as both material and cultural resource.
Francesco Ferrero is a multidisciplinary designer working at the intersection of place-based research and community engagement.
UMID emerged from his studies in Eco-Social Design at the Free University of Bozen-Bolzano and his current PhD in Design for Cultural Heritage. His practice combines artisanal experimentation with participatory processes, seeking forms of innovation that grow from shared knowledge and rooted, situated practices.
Each piece in the collection is a distilled essential: a tool for everyday survival shaped by care, simplicity, and purpose. They embody gestures of protection and resilience, echoing a landscape where beauty and necessity are deeply entwined. Wearing UMID means inhabiting a story in which the mountain is not a backdrop but a guide — and wool is more than fabric. It is memory. It is resistance. It is a living companion connecting body, craft, and territory in one continuous gesture.
Production | Archivio di Etnografia e Storia Sociale – Regione Lombardia (IT)
In collaboration with | Comunità Montana di Valle Camonica (IT), Codadilana Association Malonno (IT)
Administrative Officer in charge of the Heritage Unit – General Directorate of Culture | Carmen Ragno
Project Manager | Agostina Lavagnino
Organizational Secretary | Elisabetta Vento
Administrative Secretary | Lise Aline Begalli
Art & Executive Director | Elena Turetti
Concept & Collection Designer | Francesco Ferrero
Textile | 100% Bergamasca sheep from Valle Camonica (IT)
©Photo: Courtesy of Francesco Ferrero
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